Will augmented reality change how we interact with brands? A re-cap of IAPI’s Energiser #4, ‘Augmented Advertising, Technology to make brands come alive’.
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{ HP rock @Twitter }
Your lap top gets stolen. You’re bummed, so you tweet about it. The next thing, there’s a knock at your door…
{ Understanding Facebook Insights }
We’ll have them all memorised before long, but until then, here’s a cheat sheet for Community Managers to help understand Facebook’s new Insights.
{ Ooh, a shiny new Art Director. }
When we walked into work on Monday, there was something new in the office. Not a new pony. Not a new bike. But a new Art Director. Meet Matt Evans.
{ America? That’s A Whole Different Place Altogether }
New Yorkers would have you believe that New York is the most wild, interesting, varied, and utterly human city in the world. They may be right. Enter a project called New York Writes Itself.